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Publisher
William Morrow & Co
ISBN
ISBN-13: 9780688123178 ISBN-10: 0688123171Synopsis
A guide to mastering MBA jargon and theory features chapters on finance, marketing, accounting, strategy, quantitative analysis, operations, economics, organizational behavior, and ethics. 35,000 first printing. $25,000 ad/promo.
Dimensions
9.5 inches × 1.5 inches × 6.5 inches
1.6 pounds
Dewey Decimal
658